Modern Love Club

Design Exploration

Twenty radically different redesign directions for NYC's elite boutique matchmaking agency. Each version reimagines the brand through a distinct art movement — from Art Deco glamour to 8-bit retro gaming.

V1
v1/Old-World Luxury

The Salon

Parisian literary salon meets Wes Anderson. Hushed elegance with hand-calligraphed invitation energy.

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V2
v2/Maximalist Pop Art

Neon Romanticism

Keith Haring meets East Village gallery opening. Bold, unapologetic, alive with color.

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V3
v3/Editorial Longform

The Broadsheet

NYT Magazine feature article. Intellectual, unhurried — the content IS the design.

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V4
v4/Ultra-Minimal Tech-Luxe

Digital Intimacy

Aesop meets Apple product pages. Confident silence. Every pixel intentional.

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V5
v5/Avant-Garde Experimental

The Art Object

Comme des Garcons energy. Disorienting, provocative, unforgettable.

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V6
v6/Brutalist Web Design

Concrete

Raw, confrontational anti-design. Exposed structure, monospace everything, zero decoration.

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V7
v7/Digital Impressionism

Lumière

Soft, painterly pastels and gentle motion. Love as light through water.

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V8
v8/Expressionist Intensity

Angst

Emotional urgency. Deep purple nights, hot orange flames, skewed perspectives.

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V9
v9/Swiss International Style

Ordnung

Grid-perfect precision. Mathematical beauty. Red accents only. The data speaks.

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V10
v10/Contemporary Fluid

Aura

Glassmorphism meets luxury. Mesh gradients, frosted glass, animated auras.

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V11
v11/Art Deco Glamour

Gilded

1920s geometric luxury. Gold sunbursts, chevron patterns, Gatsby’s party meets digital design.

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V12
v12/Vaporwave / Y2K

Vapor

Internet-age nostalgia fever dream. Chrome gradients, CRT scan lines, Windows 95 meets Greek statues.

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V13
v13/Japanese Zen / Wabi-Sabi

Ma

Radical negative space. Ink-wash feeling, asymmetric balance, the emptiness IS the design.

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V14
v14/Psychedelic 60s

Acid

Liquid typography, rainbow gradients, op-art circles. Everything melts, flows, and vibrates.

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V15
v15/Memphis Design / 80s

Squiggle

Ettore Sottsass energy. Clashing pastels, geometric chaos, thick outlines. Fun is the feature.

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V16
v16/Cyberpunk Noir

Terminal

Hacker aesthetic meets Blade Runner. Monospace everything, CRT glow, terminal boot sequence.

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V17
v17/Rococo Digital Excess

Rocaille

Marie Antoinette’s Instagram. Ornamental scrollwork, pastel abundance, gold filigree. More is more.

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V18
v18/Constructivist Propaganda

Agitprop

Soviet poster meets web design. Bold red + black, strong diagonals, agitational urgency.

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V19
v19/Art Nouveau Botanical

Nouveau

Alphonse Mucha meets the web. Organic flowing curves, botanical motifs, whiplash lines.

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V20
v20/8-Bit Retro Gaming

Pixel Heart

Game Boy / NES energy. Pixel fonts, chunky borders, health bars, PRESS START interactions.

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ALEXA-V1
alexa-v1/Gradient-to-Logo Animation

Chromatic Bloom

Gray saturates into a living gradient. Color sharpens into vertical bars, morphs into squares, and assembles into the logo.

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AMY-V1
amy-v1/Interactive Xylophone Entry

The Portal

Punch Drunk Love squares meet musical interaction. Play the keys to unlock the portal. Each note brings color to the void.

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BRUTALIST-PSYCHEDELIC
brutalist-psychedelic/Brutalist Psychedelic Portal

Void

The website as art piece. Stark monospace brutalism meets psychedelic portals. Mysterious, emotive, unforgettable.

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